Today in class we researched Magazine adverts for our Magazine advert. We looked at key concepts,
such as the way that the actor has been positioned on the advert, the shot size, use of colour, lighting, use of text etc.
We looked at this and took it as one of our possible designs for our music magazine.
We took the way that the actor was positioned on the page into consideration. On the page on the right the actor/lead singers picture shot size is medium close up, to show body language, facial expressions, costume etc.
The use of text, is different, each of the three lines is a different font and different colour, to perhaps highlight the importance of it.
Below is a prezi about my Digi Pack Sketches.
Each slide has images/sketches which I uploaded to prezi, along with detailed explanations of why I chose a particular style or shot type.
In today's meeting we went through possible magazine advert ideas. We also took pictures of ideas from magazines so that we could have content to analyze in preparation for our case studies for the magazine advert we must produce alongside the video and CD Pack.
We have successfully, filmed, edited and completed our music video.
We received feedback from our classmates and teachers (Vanessa and Amy) and they all said that the changes made were much more effective and engaging for the audience. The changes really made a difference to us as editors, since it gave us the necessary skills and mindset to successfully edit videos to perfection, professionally and without fail in the future.
We uploaded our video to Vimeo since YouTube has huge copyright issues.
The final cut of our video had been embedded below.
We now are currently working on our CD Digipack Case Studies, sketches and ideas.
Today me and Tyreek added the finishing touches to the final cut of our music video. We decided on a final title and agreed on "Paigon" as the title.
We made some last minute additions, one of them was to merge the clip of me and one of our actors (Maj) whilst on the phone at the same time to make it seem as though we are communicating (screenshot below):
We put this together last minute since it made more sense, since the audience would constantly ask: "who are you on the phone to?" Which is myself and Tyreek decided to add this scene since it made more sense, even though most of the video is performance based. Therefore I placed one of the clips on top of the other and changed the levels of opacity to show them both simultaneously on screen.
We used the same technique for one of the new clips we filmed of me wearing a cap. We used this since, the repetition of clips which had no effects whatsoever would be boring for the audience and they would be likely to lose interest in the video. So we used the effect of placing a clip over another and changing the levels of opacity to show both clips on screen simultaneously.
We done the same with this clip to keep the audience engaged with the video. We used this technique to blend together three clips together simultaneously. We showed this to our teacher, Amy. She and other students we showed it to said it was very effective and professional in terms of the style/genre of the music video.
We successfully completed our music video on time, and we uploaded to Vimeo, since YouTube had huge copyright issues and would instantly mute the video.
We now are currently completing our case studies in preparation for the production of our music videos' CD Digi pack.
Today I booked our place in the editing suite in the morning for 4.20 till 5.30.
In the edit suite, sensibly using the time we had, we made some adjustments to the video in terms of syncing and colour correction.
Also we are on the verge of wiping out of the unnecessary skull clips. We have replaced them with the new clips which we filmed the day before.
We made some minor adjustments in terms of lip syncing and made sure that the dance moves linked well with the actors hand gestures and performance.
We added some new effects and made some tweaks to the channel mixer effect on the clips which had that effect applied to them.
We got a lot of work done this evening, we made successfully made adjustments where they were required. We added the new footage to our video and got rid of the scenes which were not entirely necessary, excess performance with no lip syncing was replaced with new lip syncing clips.
Tomorrow is the deadline for our music video. We plan to do last minute checks tomorrow and make any last minute tweaks. We will then export from Adobe Premiere Pro and upload it to Vimeo (since the copyright system is much more developed on YouTube) and then embedit in our blog.
Today, me and my media partner replaced some of the skull clips with the new clips we filmed in the studio that same day.
We made adjustments to the clips which were a little out of focus and required adjustment in the way which they appeared during the video.
Since we were their for a while and a lot of spare time, I researched some new editing techniques. I came across one where I could have three clips playing simultaneously at the same time on screen.
To this I had to position the clips the way which I wished, and then changed the level of opacity for each clip. This technique was useful and I applied it to our final cut which is still in progress and will be completed on Friday the 25th of November. The technique is seen in the image which I took while editing our final cut earlier on this evening at five o'clock.
We screened the first cut of our film to the entire class on the large projector screen.
Our feedback from our class mates and teachers was good overall. The main concern in our video was that its story was still a little confusing.
The class asked us: " If the paigon is the one who betrays, then why is he performing?"
After that question was asked I then understood that we needed to remove some of the skeleton mask scenes from our video. However we plan to use it a few times as a still image to show the theme of betrayal in our video.
So the day after we re filmed a few scenes that we could use to replace the scenes where there was too much use of the mask.
We removed most of the footage which involved skulls. and replaced them some new footage we filmed.
Also there were mostly people who said that there was a fair amount of rap videos which contained masks, however the only issue was that the video is more performance based by looking at the rest of our footage.
So as a result of the feedback we removed most of the skull footage and replaced it with new footage we filmed in the studio.
Our classmates and teachers gave us positive feedback when it came to the editing itself.
They said that the accuracy of the editing and clips syncing very well with the beat was done excellently. The choice of colours was compulsory in my eyes since, the video would have been a bit plain if there was no colour variation. So me and my work partner made use of the channel mixer tool in "effects" in Adobe Premiere Pro. This was very "pleasing to the eye" as my classmates and teachers said,
Lastly one of our classmates popped the comment, that there was not enough shot variation all of the studio scenes we too zoomed out and the street scenes were too shaky and not very comfortable for the eye when viewing. Which is why (as said before) we re-filmed at different angles and focused on medium close ups. We also changed it up a little bit by including a hat and lip syncing the song whilst sitting on a reversed chair.
Our first cut of the film was rated 7/10 according to our classmates. We aim to do way better in our final cut which is currently in production and will be uploaded soon.
Today we worked on the finishing touches for rough cut one, so it is ready for screening on Tuesday.
We adjusted the shot sizes (because if it is zoomed in too much it blurs out of focus slightly) and we made sure all the lip syncing was as accurate as possible. As we made some adjustments to the clips with channel mixers, we adjusted the colour channel so that it was comfortable to the eye when viewing, because too bright is off putting and to dark is not interesting.
We exported the video, by going to: file, export, media. We saved the video and let it export for screening on Tuesday.
Below are pictures of our in class progress.
Adding the finishing touches and editing the shot sizes.
Exporting Video for Tuesdays Screening.
After our screening we plan to continue improving our video and we will begin planning for our CD Digipack for the Music Video (on Adobe Photoshop).
The first cut of our music video was completed successfully we received some feedback from our teacher and some of our classmates.
overall the video was good in terms of editing, the concept of betrayal was clearly shown through the use of the mask (skull). The editing was accurately linked with the beat of the track.
However there were some minor cases of lip sync errors, which can be easily fixed, the use of channel mixer on Adobe Premiere Pro was very good, since it made the video more vibrant and attractive, because an audience is likely to grow board of a video with zero effects, so we made appropriate use of channel mixer to avoid the audience growing board of the video.
We followed editing styles from other songs by the same artist, such as No Lie and Lean and Bop.
We uploaded our rough cut to vimeo, see the video embedded below:
Today we worked more on the lip syncing. The main part of the video is practically complete. All that remains is a few tweaks to syncing shots with the bass and a bit of work on the lip sycing.
We have decided to remove the lyrics since we were advised by our teachers and we got several viewpoints from our classmates and they told us that it was not entirely necessary, since our audience (16 - 18 years) will understand what is going on in the video.
As a result we removed the lyrics and replaced them by making some of the clips shorter and adding in more between clips and more effects such as flicker and linking cuts with the beat of the song to make it more engaging for and the audience and so they do not grow uninterested. Also to make the video more engaging and interesting for the audience, we added the "channel mixer" effect on Adobe Premiere Pro, we added the effect by dragging and dropping it on to the clip. We then changed the colour and blending other colours together to create something new.
(Tyreek working on syncing the clips with the bass)
Today we worked on fixing the lip syncing for our music video. As well as working on the quality of clips and stabilizing them in Adobe After Affects.
We focused on the use of different tools for the lyrics in our video which pop out at the audience viewing the video.
Overall we received feedback from our teachers and they suggested on working on the use of shots to create meaning since our video is both narrative and performance based.
We are still working on our video and plan to perfect our editing and work on the lyrics.
We also have to work on the credits at the end of the video.
We worked on shot variety since we noticed that we had too many shots with the actors hood up and this made it a little unprofessional.
Today, me and Tyreek received feedback from our teacher Vanessa, and some of our classmates.
Overall the rough cut of our music video, was good, however we were recommended by our teacher to start a fresh project. I happily agreed, since speed is not an issue for me, since I am fully proficient in Premiere Pro.
I then started a fresh product and got just over half way with the entire song, which I am very pleased with.
We touched up the lyrics which pop up around the screen for key phrases in the video (as seen above).
I plan to blog more about our editing and feedback over the next few weeks.
